Advetising size, dimension & rates

Size Dimension Rate
1/3-page horizontal, b/w 185x86mm Euro 840
1/4-page horizontal, b/w 185x63mm Euro 620
1/6-page horizontal, b/w 185x43mm Euro 420
1/8-page horizontal, b/w 185x30mm Euro 310

Colour surcharge

additional costs per each colour € 300,– (no discounts on colour surcharge).

Discounts

Frequency of insertions Discount
3 insertions =5%
6 insertions =10%
12 insertions =15%
24 insertions =20%
50 insertions =25%

Frequency & circulation

Frequency 52 issues per year
Circulation Total circulation: 1,700 copies
Average number of readers per copy: 4.2

Target groups and circulation details

Target groups  
Shipping companies about 43%
Shipbuilding indutry (shipyards, supplier industry) about 40%
Engineering offices / consultants about 10%
Shipfinance about 5%
Others about 2%
Geographical distribution  
Germany about 20%
Europe (excl. Germany) about 39%
Overseas Countries about 41%

Readerprofile & multiple readers

The readers of New Ships are exclusively members of the board, owners, managing directors, senior managers and top executives who belong to the level of decision makers. New Ships has got a readership of more than 4,500 persons. This figure results from the level of joint-readers (on an average 4,2 readers per copy), which such an exclusive and high rate newsletter with a highly-qualified target group has got.